Sports meets Business
Preserving the beauty of Sports and leveraging its full potential for society!
Sports exemplifies how various stakeholder groups are directly impacted by the corporate culture (strategy, team spirit), the individual performance (skills and behavior) and the wider corporate context (leadership, legal framework, CSR, media) to reach the organisational business goals (win the game).
- Sports transcends cultures, nations and beliefs and connect people, based on a common set of values.
- Sports triggers emotions and has the power to move masses in a short period of time, facilitating opinion building and imitation.
- Sports shows in real time challenges in the value creation chain.
The 2nd World Summit on Ethics and Leadership in Sports (WSELS) aims to define the role of sports in solving societal problems and to celebrate best practice examples of ethical sportsmanship. The summit will elaborate on what business and politics can learn from sports, showcase leadership and teambuilding learnings in the sports arena and assess and address current opportunities and challenges in sports ethics. This multi-stakeholder summit will feature a mix of keynote addresses and discussions as well as breakout sessions to enrich participants’ overall knowledge and experience and propose a substantial agenda for action.
The World Summit on Ethics and Leadership in Sports is an initiative of The World Forum for Ethics in Business, a registered public interest foundation with the aim to pursue and establish the indispensable ethical foundations of business in a globalised world.
The World Forum for Ethics in Business is organising this summit in cooperation with:
- Marti Communications
- International Association for Human Values
- TLEX Ltd., Switzerland
The WFEB thanks the partners of the 2nd World Summit on Ethics and Leadership in Sports, 2016:
The summit was held at the FIFA headquarters in Zurich.
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