Deputy Head of Communication, FIFA
“In the past, we used to deal primarily with organizational matters – today, our focus is increasingly shifting to other issues, such as ethics, human rights, the protection of the environment and sustainability. I wholeheartedly welcome this change and appreciate that it is making my work even more interesting.”
Alexander Koch was born in Bremen 1967. His life was marked since early childhood through sport.
He rowed at the World Championships and the Olympic Games in 1992 for Switzerland and his career is from the outset closely linked to the sport. In 1995 he started at the ISL Worldwide in the athletics department and directed, inter alia, the local office for the 1999 World Championships in Seville.
Since 2000 Alexander Koch works for football, first in marketing, where he, among other things was responsible for the marketing program of the 2006 FIFA World Cup in Germany, and since 2006 in the communications department of FIFA as Deputy Head of Corporate Communications.